Central Hudson, a regional gas and electric utility in New York, wanted to promote energy savings associated with switching from window air conditioning units to air source heat pumps. No need to break the bank on old technology and high energy costs — get a heat pump!
Frank’s Auto Body needed a TV spot that highlighted its use of OEM parts and employment of highly trained, professional mechanics — in contrast to the body shops your insurance company would refer you to. So we built our story around the claims process – from accident, to less-than-ideal body shop, to the ideal shop: Call Frank’s First.
One of our earliest forays into commercial concept development and production. This won the “Weirdest Workplace” category at the 2012 Crash the Superbowl Contest.
Co-produced with Chris Lueck, chrislueck.com
T Webber wanted an eye-catching, story-based TV spot with a great hook to get viewers thinking about water quality. We drew from the language, iconography and lighting style of hardboiled 1940s noir to tell the story.
Co-produced with Chris Lueck, chrislueck.com
Sound Go Round identified a key feature that differentiated them from the market: while the national chains were discontinuing trade-in and sale of classic video games, Sound Go Round would continue to buy and sell them.
We’d been wanting to parody the style of pharmaceutical ads for a long time. This gave us the perfect opportunity.
Co-produced with Chris Lueck, chrislueck.com
T Webber wanted to remind homeowners it’s well worth tuning up their air conditioning systems before summer brings the heat…and they have to resort to messier solutions.
Evergreen brand spot for Royal Pools and Spas.
Co-produced with Chris Lueck, chrislueck.com
What’s clogging your family’s drains? T Webber’s got the skills and the tech to clear them.
The Hudson Valley’s Minor League franchise generates most of its revenue from young families, so we pitched them this cautionary concept: the family that waited a little too long to enjoy its first Renegades outing.
The stunt required a parachute harness and a very athletic actress.
Sound Go Round likes to remind audiences that, unlike the big national chains, they still stock the biggest variety of retro games.
Co-produced with Chris Lueck, chrislueck.com
A team of Westchester-based Burger King franchisees wanted to draw attention to their involvement in the community – so we designed this awareness campaign sharing examples of their businesses’ contributions: “Owned and operated by your neighbors.”
Co-produced with Chris Lueck, www.chrislueck.com